You are here: Home > Services > Government > Multicultural Marketing

In Australia, there are over 240 languages (including dialects) other than English. That means close to 150 different nationalities. Together, this makes up nearly 30% of Australia's population and is a market untapped by many organisations.

Multicultural Marketing by Connect gives you the power to reach the full potential of these markets. We understand that developing a website, making a brochure or implementing an entire advertising campaign for different cultures is a complex process, not just a simple translation.

After conducting a brief with your project manager at your consultation, we develop a simple plan to show you the process involved and discuss ideas with you. Our aim is to help you achieve the maximum potential of your multicultural campaign.

Multicultural Marketing services include:

- market research

- translation

- advertising

- graphic design

- web design

- typesetting

- communication strategies and much more.

The result is a complete marketing mix for targeting Culturally and Linguistically Diverse communities and markets. To discuss your multicultural marketing requirements, please call our office to arrange a free consultation.

WEB TRANSLATION

If you need website translation, Connect offers this service under our Multicultural Marketing service as it aligns with our Quality Assurance Charter and ensures you receive a translation check from an independent translator.

We ensure your website translation is not simply translated word for word but translated taking into account your potential visitors and what you would like to achieve from targeting your CALD* market.

For more information or to discuss your web translation requirements, simply call us on +61 3 9347 9348.

*CALD - Culturally And Linguistically Diverse (Non-English Speaking)

For a FREE Quote or more information simply call 1300 81 80 80.